Create an employee-oriented HR brand identity for the company companies and job seekers. Identity should not be strictly tied to Cantata's corporate identity, its task is to reinforce the brand values and convey the feeling of a close-knit, cool community through a branded merch/visual Identity media to show: sign/logo “Cantata 4 you!” for the internal employee portal illustrations for internal resources banner branded merch letter of thanks/certificate presentation template for corporate meetings/meetings optional - sticker pack for internal telegram chat of employees Technical requirements and expected results: 1. Sign/logo “Cantata 4 you!” - we expect it to be pleasant laconic sign. Use the original “Cantata” logo font no need, it looks very weighty and self-sufficient. For a sign you can Use any comfortable font or develop your own. The main thing is to maintain maximum clarity and readability. 2. Illustrations for internal resources - the most free and creative block. We need a series of images in png format that will illustrate headings on internal resources: news (information on various topics); event announcements (trainings, marathons, competitions); congratulations on victories (achievements of individual employees or store); employee stories (stories from experience working with guests, stories employee development in the company); educational materials; nice bonuses (gift to employee, partner discounts on fitness and so on.). 3. Banner on the page of the website cantata.ru on the topic “Become part of companies" size: 1160x600 px text: “Work in Cantata Become part of a friendly team with a flexible schedule and cool career opportunities!” it is important to strictly maintain the text layout, font size and location. Banners are laid out according to the same principle and when flipping the eyes, it reads information faster due to the fact that the layout is the same. 3. Branded merch: shopper bag - size 39x44 cm, the base of the bag can be white or color. Technical requirement for print on a color base - 1 paint, on white - without restrictions. Application area with each sides is limited - 3 cm on each side for hemming. T-shirt - there are no restrictions on color and area of application. By If desired, you can show an option with a male and female silhouette. transparent water bottle - limited in color and area no application. notepad - there are no restrictions on color and area of application. pen with the “Cantata 4 you!” logo - it is possible to use 1 paint, The pen model can be any. Certificate/letter of gratitude A4 format certificate for the store - with approximate text: Awarded to the store Cantata "Aviapark" for the best performance of 2021. Date, signature. letter of gratitude - with the approximate text “Awarded Marina Vladimirovna Fadeeva for her personal contribution to development companies" 6. Template for internal presentations - it is important to show different block layout options. The presentation must be made in one of popular online services (Canva, Google Slides, etc.). There must be easy to edit even if the employee is not a designer.